The Team


Hagar Valiano

Co-Founder & CEO

Hagar has more than a decade of experience in technology and sold her first company at the age of 25. She served as a VP in e-commerce / SaaS companies for many years. She received her degree from IDC Herzliya in Business, from the Zell Program

Guy Levi

Co-Founder & CTO

Guy has spent 20 years working for leading tech companies, including Amdocs and Vatbox. He holds a Bsc. in computer-science & mathematics from the Hebrew University of Jerusalem and has been granted four patents to date.

Ruth Reiner

Co-Founder & CMO

The former CEO of a Bateman company, Ruth previously served as a VP Marketing & Sales Germany / Israel, generating millions of dollars in revenues for her employer. She holds degrees from the University of Hawaii and the Hebrew University of Jerusalem.


Rafi Binya

Former CEO of FedEx in Israel and of Globeflight worldwide, Rafi is an industry expert in his field. He is the founder and CEO of EshipS and is involved in cross-border global logistics initiatives, building logistics, and shipping solutions for global marketplaces and online retailers, for companies including eBay, DSV and GLG.

Lior Chorev

Mr. Lior Chorev is the founding partner of Chorev Investments, president of Chorev Strategic Thinking and chairman of Goldfinger Communications, a leading strategic, PR and digital consultancy. Chorev is an international expert in implementation and construction of public perception strategies for governments, multi-nationals, leading businesses and political figures around the world.